Scribbr
This job expired on 21 Jul, 2022
Posted almost 2 years ago

Head of Marketing

TypeJob, Full time
Career levelExpert
LocationAmsterdam, Netherlands
Required skills
  • Marketing Campaign
  • Marketing
  • Marketing Management
  • Team Management
  • Digital Marketing
  • Team Leadership
  • English
Description

Founded in 2012 by two ambitious students in Tilburg (the Netherlands), Scribbr started as a Proofreading & Editing company with only one editor. Today, our team of more than 800 editors, citation and layout experts worldwide provides proofreading and editing in 10 different languages to help students achieve their academic goals.


Combining years of experience in academic writing with technical know-how, we have successfully expanded our service portfolio by electronic tools like the Plagiarism Checker, Citation Generator, Citation Checker and a public Knowledge Base, which is used by millions of students and educators every year.


We’re proud to be a trusted brand in EdTech and continue to strive to make students 100% happy.



About the job

So far, Scribbr has grown primarily based on successful SEO and content marketing. For this growth to continue, it will require marketing more focused on local marketsexpanding the team, and launching new marketing channels and partnerships.


As the Head of Marketing, you will outline a clear, effective marketing strategywhere you will study local needs to identify how online marketing can be improved per country. This local focus is key—the perfect product-to-market fit and strengthening the local propositions are the only way for Scribbr to achieve our international growth objectives.  


Your main responsibilities would include:

  • Leading the international marketing team, which currently has seven FTEs. This number will double in a year’s time under your leadership and will be divided into country-specific marketing teams, each headed by its own Country Manager.
  • Optimizing Scribbr's use of data to take our online marketing to the next level within the countries we currently operate in


You will report directly to the CEO, Koen Driessen. As an MT member, you will have an important voice in charting the future direction at Scribbr. There are plenty of growth opportunities around the world, making it a great time to be the first Head of Marketing to step in and help build on the success of this fast-growing scale-up.



About you

  • 7+ years of experience in online marketing
  • Demonstrated strong leadership experience
  • Excellent strategic thinking capabilities
  • data-driven mindset
  • An entrepreneurial spirit