Gore-Tex / Masters of Discomfort
Advertising & Events
Adobe Creative Cloud
Creative Concepts
Art Direction
Post-Production
Advertising Production
Concept Development
Copywriting
Creative Direction
Campaign Concept
Editing
Film, Video & Animation
Content Conception
Campaign Concept
Co-Directing
Creative Direction
Creative Concepts
Creative Writing
Conception
Art Direction
Gregorio Marangon
Creative Director, Creative Consultant, Multidisciplinary Artist, Art Director, Director
Gore-Tex - Comfort Science
NikeCase - TradeYourRun
Google - DE
Google - DE
Gore-Tex - Rain Tower Test
Gore-Tex - Storm Cube Test
Mobile.de
Converse DE
Zalando
Comfort is only the absence of discomfort. To find true comfort outdoors, we have to find true discomfort in the lab. Test subjects are pushed to breaking in the lab, so new limits can be broken out of it. When we feel comfortable we feel more confident, without limits, to push ourselves further. A story no other brand can tell about a bold, disruptive testing process, launched across 5 markets. Over 60 films were produced, probing at the most uncomfortable tests in the entire outdoor market.
http://gregoriomarangon.com/gore-tex/