Kaya-Kayo – A Culinary collection from Africa

Design Packaging Design Print Design Brand Identity

The Kaya Kayo Box is a collection of 7 high quality natural products from Africa. The aim of the campaign was to create initial demand for quality products from Africa. In terms of design, the challenge was to visualise Africa and sustainability in a high-quality way. Especially in Europe, brands and products that have Africa as a theme are often stereotypical and therefore not convincing.