Finishline #shoessofresh

Film, Video & Animation Cinema 4D Art Direction Motion Design Adobe After Effects Character Animation Animated Gif Adobe Photoshop Animation Creative Direction

gasta.org/portfolio/finish-line-shoessofresh/ After my GastaLoops series, an international agency wrote me asking for a commission for the new Finish Line campaign, #ShoesSoFresh. Among few different artists, like RADIO and Brandon Moats, the client gave me total freedom to create a loop in my own style, trying to catch the edginess and freshness of the brand. I’ve come up with a mesmerizing loop that constantly revolves around the logo. I delivered the animation in different resolutions in order to suit the various social networks (Instagram, Twitter, Dribbble, Facebook, Youtube). Credits. Agency: Innocean Worldwide ACD: Jose Eslinger Concept and animation: Gasta

http://www.gasta.org/portfolio/finish-line-shoessofresh/